Hiding in Plain Sight: The ED Patient Opportunity
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Hiding in Plain Sight

Uncovering the lost population of Erectile Dysfunction patients within your EMR who are ready for advanced treatment options.

The Vidscrip Patient Identification Initiative

The Massive Drop-Off

Urology practices treat thousands of men for ED annually. However, data indicates a staggering attrition rate. Up to 50% of patients discontinue PDE5 inhibitors (oral medications) within the first year due to lack of efficacy or side effects.

Instead of returning to discuss 2nd or 3rd line therapies like penile implants, the vast majority simply give up. They remain in your practice for other routine care, but their ED remains untreated.

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Only ~5% of patients who fail oral therapies independently initiate a conversation about surgical options.

The "Wallowing" Phase

When patients fail initial therapy, they enter the "wallowing" phase. They are highly dissatisfied but passive. Research shows men can languish in this state for an average of 3 to 5 years before external intervention or severe frustration prompts them to reconsider treatment.

Gemini-Powered Engine

✨ Opportunity Intelligence Center

Use our integrated AI to calculate the hidden scale of the problem in your specific practice and generate engagement materials instantly.

📊 Practice Analysis

✍️ Script Generator

💻 EMR Navigator

The Vidscrip Solution: Activating the EMR

Vidscrip bridges the gap between clinical data and patient action. By integrating with your practice's EMR, we identify these "wallowing" patients and automatically deliver personalized, provider-led video journeys to their phones.

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1. Identify

Secure EMR scan flags patients with historical ED codes lacking recent treatment activity.

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2. Engage

Patients receive a targeted text message linking to a short video from their own doctor.

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3. Educate

The Vidscrip Journey demystifies penile implants and addresses common fears digitally.

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4. Convert

Educated, motivated patients request an appointment specifically for surgical consultation.

Stop Waiting for Patients to Ask

Implement a Vidscrip Journey to automate shared decision-making and drive your surgical pipeline.